Social media will most likely be part of your path to success. But not necessarily in the way you imagine.

We interviewed successful speakers and took a deep dive into the world of marketing and particularly social media to see if we could discern how a speaker can benefit the most from social media platforms.

The good news is that it is very likely that you can get more by doing less.

The bad news is that you may need to change your thinking a bit. That is hard, but it is also worth it.